Business Pro Advice

Advice From Business Experts

Business

Business

Cultivating a Growth Mindset Strategy

Having a growth mindset approach may be hard but rewarding for leaders in their own company. Such a strategy will enable teamwork and employee growth. Growth-minded individuals assume that aptitude and genius is attainable through trial and error and experimentation….

Business

The Role of Augmented Reality in Marketing

AR success lies in understanding customer journeys and creating experiences that enhance lives. To do this effectively requires an inclusive team of specialists working on creating an AR marketing campaign with user needs in mind. AR marketing can create powerful…

Management

Business Management

Setting Goals for Customer Engagement

Establishing clear short and long-term customer engagement goals is integral to developing an effective strategy. To accomplish this task, identify key metrics to track and set milestones for your teams to accomplish. Customers now expect instantaneous response and a seamless…

Sales

Sales

The Impact of Augmented Reality on Retail Sales

Augmented reality (AR) has also ushered in a new online landscape of retail sales by blurring the line between the physical and online worlds, from Snapchat’s Lens filters to when technology companies such as Niantic, Google, and Nintendo joined forces…

Sales

How to Craft Effective Sales Presentations

Sales Presentations are vital tools for a business to increase its sales. They can help convince consumers to purchase a product or service by providing data and statistics on how your products or services can help them solve a problem….

Startup

Startup

The Importance of Market Research for Startups

If you’ve woken up with a brilliant business idea, don’t jump straight to creating a website or launching your product. First, you’ll need to conduct thorough market research. This may not sound exciting, but it’s one of the top reasons…

Startup

Why 70% of Startups Fail

Getting a startup off the ground is a huge deal, and while many startups succeed, a large percentage of them fail. This is especially true at the early stages of a startup, when many of the mistakes associated with the…

Accounting

Accounting

Accounting For Growth: Scaling Your Business

Accounting for Growth: Scaling Your Business is part of Tony Robbins’ business content series that highlights essential principles and strategies for long-term success. Scaling is the art of expanding your business in such a way that ensures steady, sustainable revenue…

Accounting

The Importance of Ethics in Accounting Courses

Teaching ethics to accounting students is an important aspect of the discipline, and many universities now include ethics courses in their curriculums. It is essential that students learn about ethical issues, as ethical behavior is fundamental to the profession. These…

Accounting

The Basics of Accounting

Accounting is the process of recording financial data and conveying it to various users, from shareholders to regulators. No investor will buy shares without studying the company’s accounts. But how does accounting work? This branch of economics has been around…